Splet17. okt. 2024 · by Chris Anderson, Chris Anderson, and Anderson. The New York Times bestseller that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the YearIn the most important business … Splet08. jul. 2008 · In his book, the Long Tail, Chris Anderson notes that Amazon can carry millions of books, movies or music tracks compared to 100s of thousands by any given brick and mortar store because bytes take up limited storage, alleviating traditional retails storage problems. He further notes that even items on the bottom of the popularity list …
The Long Tail: Why the Future of Business Is Selling Less of More
Splet27. okt. 2024 · Long Tail: The long tail, in business, is a phrase coined by Chris Anderson in 2004. Anderson argued that products in low demand or with low sales volume can … Splet08. avg. 2024 · 🔖 Summary in 3 Sentences. A journey through the history of media from printing, radio, TV to the internet. The author explains what is a "Long Tail" and teaches us how to catch it. A great insight into how the internet changes the world from a few big hits to thousands of niches. 🧑🏻 Who Should Read It? neophema petrophila
The Long Tail: Why the Future of Business is Selling Less of More
SpletEach summary is about 8 pages long and contains the stripped-down essential ideas from the entire book in a time-saving format. By investing less than one hour perweekinthesesummaries,subscribersgaina workingknowledgeof the top businesstitles. Subscriptions ... – Chris Anderson The Long Tail - Page 2 Splet01. jan. 2024 · Die Theorie Long Tail setzt auf Nischen- statt Massenprodukte und basiert auf der Annahme, dass durch die Möglichkeiten, die das Internet mit sich bringt, gerade Nischenprodukte für den wirtschaftlichen Erfolg eines Unternehmens sehr wichtig sein können. Ins Leben gerufen wurde die Long Tail-Theorie von Malcom Gladwell. Der US … SpletChris Anderson is Editor-in-Chief of Wired magazine, a position he's held since 2001. In 2002 and 2004, he led the magazine to a 2002 National Magazine Awards nomination for General Excellence. He has worked at The Economist, where he served as U.S. Business Editor.His career began at the two premier science journals, Science and Nature, where … neopharyngeal